Reliance scales quick commerce to 1.6 million daily orders

Reliance quick commerce business JioMart reached a daily order run rate of 1.6 million by the end of December 2025, according to disclosures made in the company’s Q3 FY26 investor presentation. The business recorded 53% quarter-on-quarter growth, indicating a sharp acceleration during the October–December period.

For comparison, Blinkit averaged about 2.4 million orders per day in the July–September quarter, while Swiggy Instamart handled around 1.1 million daily orders in the same period. Based on these figures, Reliance claims to be India's second-largest quick commerce player by order volume, behind Blinkit.

Reliance said its registered customer base increased to 378 million, up 12% year-on-year, while total transactions rose 48% year-on-year to 524 million in the quarter. The company also reported that transaction frequency on its digital platforms is approximately twice that of competitors, though it did not disclose absolute frequency figures.

Reliance’s quick commerce operations are integrated within its broader retail network. The company operates 19,979 stores across formats, which it uses as fulfilment points for hyperlocal deliveries, supported by an expanding network of dark stores. Reliance said this structure has helped reduce the average distance per order, a key cost driver in last-mile delivery.

The company operates quick commerce through JioMart, which services over 5,000 pin codes across 1,000 cities. During the quarter, Reliance said it continued to add dark stores and expand catalogue depth, contributing to higher order volumes.

Reliance Retail reported EBITDA of Rs 6,915 crore in Q3 FY26, with an EBITDA margin of 8.0%, compared with 8.6% a year earlier. The company attributed the margin compression to festive promotions, investments in hyperlocal commerce, and one-time operating costs related to the implementation of new labour codes.

The quick commerce business added 5.9 million new customers during the quarter.

Quick commerce has become one of the fastest-growing channels for Reliance Retail, now contributing about 20% of total retail revenue, up from 18% a year ago. Reliance added 6 million new transacting customers in the quarter, a 120% increase over the previous quarter.

JioMart’s expansion comes amid a fierce race for dominance in India’s $45 billion e-grocery and convenience market. Blinkit, now a core part of Zomato’s strategy, has been adding stores aggressively and is nearing profitability, while Swiggy Instamart continues to scale with smaller order sizes and localised assortments.

Reliance has been involved in quick commerce since the segment took off in 2021. It invested and was the largest shareholder of quick commerce startup Dunzo.

Reliance, however, is positioning itself as the broadest quick-commerce player, spanning more categories and geographies than its peers. With an existing offline footprint and deep supply chain integration, the company is betting that scale and assortment will offset its late start.